Don’t you just love it when clients really ‘get it’?
We’ve put so much time and effort into making Webmart the greenest Print Manager in the land, that we were heartened when client Ball Colegrave challenged us to turn their print green. Ball Colegrave are a wholesale distributor of seeds and plants to commercial growers and Local Authorities. And since businesses don’t get much greener than theirs, they wanted to make sure their print matched their plants!
So Senior Print Consultant Mark ‘Robbo’ Robinson stepped up to the plate, knowing we’ve invested heavily in all the right areas: carbon-offsetting (for print process and transportation); FSC & PEFC accreditation (making sure the paper is from sustainable and Eco-sources); Inks (vegetable-oil based); Water-based varnish (rather than solvent-based) & biodegradable laminates (so the waste product will rot down more quickly). Mark got to work to make sure our print suppliers understood exactly what the client required and making sure the right printers were found – people who we know and trust to do a great job but never at the expense of quality.
And the end-result? Well, the client was delighted with the job and found that the Eco version was actually cheaper than their non-eco alternative! A fantastic result for all and surely a real taste of how we’ll all be buying print in the future? I mean, if it’s cheaper, sustainable and carbon-neutral AND gives great results – why wouldn’t you???
If you want to chat through how Webmart Print Management can make your life easier and your print Eco-tastic, Mark’s the man to call and will be delighted to tell you exactly how you can do it.
Rich
